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July, 2010  // Posts published in July, 2010

Improve Quality Score with Focused Ad Groups | Google AdWords Quality Score

Using Ad Groups to Improve Your AdWords Quality Score According to Google, quality score is a measure of relevance.  I’ll cover Google’s definition of quality score and a specific tactic to improve quality score. Here is Google’s exact definition of quality score. According to Google, quality score is influenced by: Historical Click through Rate (CTR) […]

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