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Small Business Marketing  // Posts tagged as "Small Business Marketing"

Web Marketing Ideas | Web Marketing Advice | Successful Web Marketing

Successful Web Marketing Ideas and Advice Part 1 Looking for successful web marketing ideas? Here’s some advice on how to effectively promote your business on the web. First you need a business and a website. You’ve done that but you are not satisfied with the quantity and / or quality of leads your website is […]

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Keyword Selection Tips – Google’s Wonder Wheel and Keyword Relevance

Keyword Selection Tips – Using Google’s Wonder Wheel Keyword selection is a crucial part of developing your internet marketing strategy.  Many factors come in to play, such as: What is the search volume for my targeted keyword? What is the relative competition for the keyword? What is the relevance the targeted keyword to my website’s […]

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Search Engine Optimization and Meta Tags: Meta Keywords | Meta Description

This comes up far too frequently when I speak with clients or potential clients, so I thought it would be useful to cover the role of common meta tags and search engine optimization (SEO) – elements like meta keywords and the meta description.  When you see a listing on a search engine – here’s what […]

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Small Business Website Help – Website Security Risks

Website Security Risks OK – it’s 2010, are you considering your resolutions for your small business website? If you are looking for small business website help, one of the things near the top of your list should be website security risks. Do You Backup Your Small Business Website? No one wants another task added to […]

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The Key to Successful Niche Businesses

In my line of work, I am fortunate to work with several niche businesses.  And several of these niche businesses have very cool products.  That’s the appeal of a niche – it’s unique, different, and generally there are only a few quality providers.  So I wondered, what is the key to  successful niche businesses?  Is […]

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Successful Internet Marketing for Small Business

Think of Successful Small Business Marketing as a Three Legged Stool If you do these three things effectively, your small business internet marketing efforts will be successful. Search Engine Optimization (SEO) Pay per Click Marketing (PPC, Google AdWords) CRM Marketing I have the privilege of working with many small business owners across several industries.  And […]

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Essential Small Business Marketing Metrics

Essential Marketing Metrics for Your Small Business Tracking marketing metrics is a key element of successfully managing your marketing process. Of course tracking a bunch of numbers does nothing for your business (except consume resources – if you are not tracking the right marketing metrics.  Also, you need to act on your metrics – tracking […]

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7 Tips for Small Business Marketing Success

Small Business Marketing Success Many small business owners are primarily concerned with two things – cash flow and growth. Growth is difficult to achieve without cash flow.  Cash flow is critical to sustain operations, and depending on how your business is performing, there may not be much left over to invest in growth. I’m not […]

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